Director of the Communication Neuroscience Lab and APPC's Climate Communication Division, ASC Professor Emily Falk discusses her book, "What We Value: The Neuroscience of Choice & Change."
Latest News Research and projects from APPC
How To Get People To Share Trustworthy Information Online
New research by APPC scholars finds that people tend to share news that they find relevant to themselves or to people they know.
Leonore Annenberg Civics Award Supports U.S. Semiquincentennial Teaching Project
The National Constitution Center and the Center for Civic Education have been named recipients of the 2025 Leonore Annenberg Institute for Civics Award.
Matthew Levendusky and Marcia Chatelain Named 2025 Guggenheim Fellows
Political science Professor Matt Levendusky, who directs APPC's Institutions of Democracy division, and Africana Studies Professor Marcia Chatelain are 2025 Guggenheim Fellows.
Do ‘Harm Reduction’ Interventions for Substance Use Lower or Raise Trust in Government?
A paper by APPC and Penn psychologists suggests that harm reduction interventions for substance use increase the public's trust in local government.
Interactive Map Shows Economic Impact of Cuts to Federal Funding for Health Research
Researchers at Penn and other institutions developed SCIMaP, an interactive map to show the impact that cuts to federal funding for scientific research would have at national, state, and county levels.
Annenberg Classroom Film on First Amendment a Finalist for ABA Award
The film "The First Amendment: New York Times v. Sullivan," on the landmark 1964 Supreme Court case, has been named a finalist for an ABA Silver Gavel Award.
People Select Feedback to Flatter Others, Except When They Dislike Them
An APPC-led study finds that people generally opt to offer flattering feedback to make others feel good about themselves, unless the stranger is unlikable.
Dolores Albarracín Honored with BBVA Foundation Frontiers of Knowledge Award
Dolores Albarracín was honored with the BBVA Foundation Frontiers of Knowledge Award for her research into behavior change and persuasive messaging.
How a ‘Conspiracy Mindset’ Promotes Acceptance of Vaccine Misinformation, and How to Counter It
A paper reviewing APPC research during the pandemic finds a "conspiracy mindset" was a major factor in resistance to Covid vaccination.
LAIC Names Educators to Pen Lesson Plans for 8th Amendment Film
LAIC has announced the winning educators in the call for lesson plan proposals for its short historical documentary about the Eighth Amendment.